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cupholder

Naked or Branded — We've Got You Covered! Branded Seats Launches New "Naked" C80 Cupholder for Maximum Flexibility

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Naked or Branded — We've Got You Covered! Branded Seats Launches New "Naked" C80 Cupholder for Maximum Flexibility

Naked or Branded — We've Got You Covered!
Branded Seats Launches New "Naked" C80 Cupholder for Maximum Flexibility

Branded Seats is proud to introduce the newest addition to its innovative product lineup for venues: the C80 “Naked” Cupholder. Designed without branding, the Naked C80 delivers the same premium quality and performance Branded Seats is known for—at a more accessible price point.

✅ Key Features & Benefits of the C80 “Naked” Cupholder:

  • Affordable entry point with modern design aesthetics and premium quality

  • Designed for oversized souvenir cups and 1L bottles of water

  • Sleek, slim profile that allows for more leg room

  • Premium materials for long-term durability

  • Custom color options to match any venue or team colors

  • Universal fit — compatible with all seat manufacturers and seat models

“This product rounds out our cupholder lineup and fills a need we’ve heard time and time again,” said Shad Bruce, Founding Partner of Branded Seats. “Clients asked for an affordable option, and we’re proud to deliver. Now, venues can choose between Branded or Naked—without sacrificing quality or innovation. In addition, the C80 accommodates the newer, larger souvenir cups that are driving concession revenue.”

This new product also leverages Branded Seats’ streamlined manufacturing process, allowing for faster production and cost savings—benefits that are passed directly on to its clients. The result is a high-quality, ready-to-install cupholder that meets budget requirements without sacrificing performance or design.

Let’s talk about elevating your fan experience!

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Covering All Your Venue Cupholder Needs—One Game-Changing Solution

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Covering All Your Venue Cupholder Needs—One Game-Changing Solution

Any Seat. Any Model. One Game-Changing Cupholder.

Looking to upgrade your venue with smarter seating solutions? Branded Seats cupholders are the ultimate add-on for stadium managers and seat manufacturers alike.

Universal Fit
Our modular bracket system integrates seamlessly with any seat company, any seat model—making installation simple, scalable, and efficient. One cupholder fits all.

New Revenue, Same Real Estate
Transform ordinary cupholders into branded ad spaces. Branded Seats lets you monetize a previously untapped asset, turning every drink holder into a marketing opportunity.

Data-Driven Fan Engagement
Beyond ads, our cupholders enable smart data collection—giving you actionable insights into fan preferences and behaviors. Tailor experiences. Drive loyalty. Win big.

Souvenir-Ready, Fan-Approved
Designed to perfectly fit branded souvenir cups, our cupholders add a layer of convenience and delight to every fan’s journey. It’s not just a drink holder—it’s part of the memory.

In a world where fan experience is everything, Branded Seats cupholders deliver:
Seamless integration
Revenue generation
Deeper engagement
Enhanced fan satisfaction

Let’s talk about elevating your next venue project.

Acrisure Stadium, Pittsburgh PA, Stadium Cupholder

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Revolutionizing CupHolders for All Sizes, Including Souvenir Cups

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Revolutionizing CupHolders for All Sizes, Including Souvenir Cups

At Branded Seats, we understand the challenges faced by stadiums and event venues when it comes to CupHolder branding. Outdated stickers can be a nightmare to replace, especially when they have been weathered by the sun and power washed to shreds. That's why we decided to create something different

Designed and manufactured in the USA, our innovative solution revolutionizes CupHolders, providing seamless compatibility with cups of all sizes, including beloved souvenir cups. Say goodbye to the hassle of outdated stickers and welcome a new era of efficient and effective CupHolder branding.

The CupHolder Display: A Game-Changing In-Seat Branding Solution

Our CupHolder Display is the result of extensive research and development, driven by a passion for improving cup holder advertising. Here's what sets it apart:

  1. Versatile Design: With the C100 and the C95 our CupHolder Displays accommodates cups of various sizes and shapes. From regular beverages to oversized souvenir cups, our product ensures a secure fit, delivering consistent branding opportunities. The C100, in specific, is our largest CupHolder and works great when there is plenty of leg room or in the ADA section. Its adjustable tilt allows beverages to sit more vertically eliminating the possibility of spilling $3 of your $15 drink. Additionally, its modular design and interchangeable bracket systems allow for multiple seating options including a wall mounting. On the other hand, the C95 contains the same modular design and system but is specifically designed for rail-style seating and offers a slim profile while maintaining its patented features.

  2. Durability at its Best: Unlike traditional stickers that fade and deteriorate over time, our CupHolder Display is built to withstand harsh outdoor conditions. Made with weather-resistant materials, it guarantees longevity, preserving the integrity of your branding efforts.

  3. Simple Installation and Maintenance: Updating branding messages is now a breeze. Our CupHolder Display allows for quick and hassle-free installation, eliminating the painstaking task of removing old stickers. Maintenance is efficient, saving you time and effort while ensuring polished advertising displays.

  4. Unleash Creativity: With the CupHolder Display, you have the freedom to explore new and imaginative branding opportunities. Let your creativity shine by incorporating dynamic visuals, interactive elements, and captivating designs that leave a lasting impression on your audience.

At Branded Seats, our mission is clear: to provide stadiums and event venues with innovative in-seat marketing solutions. With our CupHolder Display, we have reimagined CupHolder branding, making it effortless to accommodate cups of all sizes, including treasured souvenir cups. 

Choose Branded Seats and unlock the full potential of your CupHolders as powerful marketing assets. Experience the durability, versatility, and ease of installation and maintenance that our CupHolder Display offers. Let your branding efforts soar to new heights and captivate your audience with consistent and memorable messaging.

Upgrade your CupHolders and ultimately your fan experience with Branded Seats today and discover a world of endless branding possibilities that cater to cups of all sizes.

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20,000 Major League Stadium Cupholders Updated ~ In 12 Hours

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20,000 Major League Stadium Cupholders Updated ~ In 12 Hours

20,000 Major League Stadium Cupholders Updated ~ In 12 Hours

Can you imagine updating 20,000 cupholders with 20 people in 12 hours? That is exactly what Branded Seats® did and everything went perfectly as planned. This major league venue had a naming rights change which affected every cupholder. The stadium cupholder retrofit was the perfect product to quickly update the aded / peeling caddy4 cupholders. This update gave 2 new branding opportunities which included the 3D emblem and the interchangeable SnapGraphic advertising insert.

The installation worked like this:

• Cupholder retrofit product arrived “loaded/branded” and was distributed across the concourse

• The installation team was divided into 3 groups

• Placing the retrofit over their current caddy4 cupholder

• Placing the locking disc inside the cupholder

• Locking the disc into place with our Branded Seats® installation tool

This easy update covered the old sponsor stickers and expanded the revenue-generating opportunity in the area closest to fans! Keep corporate partner’s branding looking fresh while elevating the marketing engagement with the patented SnapGraphic technology.

It’s time to Brand YOUR Seats!!





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Stadium Cupholder Update in 3 Seconds

Need a solution to update faded cupholders? BS Retrofit product covers up caddy4 cupholders. Refresh and rebrand the closest advertising to FANS without the use of stickers! Contact info@brandedseats.com for more product information and pricing.

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CUPHOLDER RETROFIT FAQ's

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CUPHOLDER RETROFIT FAQ's

Frequently Asked Questions about our Cupholder Retrofit


Is this product a standalone cupholder? No, It is designed to retrofit the Caddy4 cup holder

How do we know if we are a good fit for this product? If your facility currently has Caddy4 cup holders, this is perfect

Why would we order this retrofit product instead of your standard cupholder? If your existing Caddy4 cupholder is structurally sound, our retrofit covers up the ugly stickers and makes them look new again. This product installs in seconds which reduces labor costs. The installation of our retrofit product does not require the removal of any seat hardware or the use of power tools.

Does the old cupholder remain? Yes, and it will look brand new in seconds

How does this product install? Our patented attachment method uses a locking disk in the bottom

How much of the old cupholder is still viewable? Not much at all, maybe 5%

What are the color options? Unlimited. We can match any color

How does the branded emblem work? We design and mold a custom 3D relief of your logo. It can even be in a different color than the main body

Where is the cupholder retrofit product manufactured? Designed and manufactured in California, USA.

Does this product use stickers? NO… it uses our patented SnapGraphic plastic insert for sponsorship

What if we don’t want to brand at this time? Easy, Leave off the SnapGraphic until you are ready

How does the snapgraphic change out? It can be changed out in seconds using our specialty tool. They are vandal-resistant, interchangeable, and reusable!

Can the snapgraphic branding piece be reused? Yes!!

Contact info@brandedseats.com for more product information and pricing.




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Branded Seats Products Made and Sourced in the USA

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Branded Seats Products Made and Sourced in the USA

Branded Seats® is proud to continue its commitment to become vertically integrated with all of its products by designing, manufacturing, and sourcing right here in the USA. Branded Seats® is the “One Stop Shop” for all in-seat marketing solutions and provides revenue opportunities to venues and sports teams across the nation. This includes replacing cup holders, retrofitting existing cupholders, adding new inventory by utilizing the SeatBack Display, or adding a marketing element while improving the numbering in your bleacher section by installing the new Bleacher Display.

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Covid-19 Statement

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Covid-19 Statement

During these unprecedented times, its important to stay healthy and connected within our industry. Despite the uncertainty of when venues will go live again with fans, Branded Seats will continue to innovate solutions to enhance the fan experience. We are working behind the scenes for options to keep venues safe and will be ready when its time to go live!! #stayhealthy #staysafe #staytuned

We are in this together!!

The Branded Seats® Team

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Transform Stadium Caddy4 Cupholders In 3 seconds - Refresh, Rebrand and Reuse

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Transform Stadium Caddy4 Cupholders In 3 seconds - Refresh, Rebrand and Reuse

Are you looking to update your stadium cupholders in 2020? The Branded Seats® team can make it happen! Our cup holder retrofit will refresh and completely transform your old Caddy4 cup holders. Our retrofit installs in seconds, covers 98% of the old cup holders and best of all, hides those challenging stickers. In addition, this enhancement provides an updatable branding opportunity utilizing our patented “SnapGraphic” technology and adds a unique 3D logo emblem. Check out the video below to see how easily this valuable marketing area can be transformed.

Branded Seats® Cup Holder Retrofit / Caddy4:

  • Installs and locks into place in just 3 seconds

  • No power tools needed

  • Adds a new refreshed look while covering up those old cup holders

  • Plastic SnapGraphic interchangeable advertising insert

  • 3D logo emblem branding opportunity.

Refresh, Rebrand and Reuse!!

https://mailchi.mp/brandedseats.com/milbwintermeetings2019-3229985

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BRANDED SEATS® BREAKS OUT THE SECRET SAUCE AND LAUNCHES ITS NEW CUPHOLDER AT HEINZ FIELD

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BRANDED SEATS® BREAKS OUT THE SECRET SAUCE AND LAUNCHES ITS NEW CUPHOLDER AT HEINZ FIELD

SAN DIEGO, California, October 2, 2019:​ ​ Heinz Field​ Fans can now enjoy the game experience without worrying about their beverages spilling right in front of them. ​Branded Seats®​ just completed replacing 60,000 cupholders at this iconic venue. Over the past 15 years at Heinz Field, fans have had challenges with cupholders that were too small, angled downward and had an open front that would allow beverages to spill. In addition, the cupholders were faded and had sponsorship stickers peeling off from power washing and weather elements over the years.

Branded Seats® was able to provide a solution just in time for the start of the 2019 season. This change out provided a new, refreshed look for Heinz Field while incorporating the following features:

  • Adjustable tilt to hold the cupholder / beverage more vertical

  • Larger size to hold souvenir cups (ie: Mason jar pictured)

  • Two branding opportunities: SnapGraphic insert + Heinz Field dimensional logo

  • Updatable SnapGraphic advertising insert without using UGLY STICKERS

According to Shad Bruce, Branded Seats® President, “This new cupholder provides an All-in-One solution and has been in development for the last three years. It fixes a variety of issues of the old units while improving the fan experience.”

Heinz Field used the PRIDE in Yourself, PRIDE in the GAME campaign on their cupholders throughout the stadium. This is an important message and the new Branded Seats® cupholders are the closest advertising space to the fans. Anytime during the season, this messaging can be interchanged or updated easily without the use of ugly stickers.

About Branded Seats:​ Br​anded Seat® offers a full line of cup holder and seat marketing solutions for franchises, venues and corporate partners. These patented products generate revenue opportunities and create unique branding impressions in areas closest fans. All products are designed and manufactured in the USA.​ For more information, visit ​www.brandedseats.com​ or call (855) 427-2633

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BRANDED SEATS® AT HEINZ FIELD

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BRANDED SEATS® AT HEINZ FIELD

Branded Seats® has just installed its latest innovation at Heinz Field. It's not just a CUP HOLDER, it's bigger, better and the only cup holder in the industry with these features...

• Modular design combined with our patented interchangeable insert
• Flexible mounting options to fit multiple seat styles and configurations
• Adjustable tilt to allow beverages to sit more vertical
• Larger size to hold souvenir cups (ie: Mason jar pictured)
• Two branding opportunities: SnapGraphic + dimensional logo emblem
• Closest advertising real estate to your fans
• Updatable SnapGraphic advertising insert without using UGLY STICKERS
• Larger opening, big enough to hold food cups and plus sized phones

#BrandedSeats #noUglyStickers #closestAD2yourFans #heinzfield

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BRANED SEATS® AT MIDFLORIDA CREDIT UNION AMPHITHEATRE

Our latest installation of CupHolders, CupHolder Retrofits and SnapGraphics at MidFlorida Credit Union Amphitheatre

 #BrandedSeats #NOuglystickers #closestAd2yourFans | LiveNation

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